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Media Takeover

“Good content isn’t about good storytelling. It’s about telling a true story well.” - Ann Handley

Helping you takeover.


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Media Takeover is a social project which aims to offer a customised and comprehensive online strategy to enhance the impact of NGOs in accordance with the specific type social of service they engage in, and provide specialised training to boost the organisation’s online presence.

Our aim is to incorporate innovative methods to organically bolster online support: to use novel communicative strategies and audio-visual tools to engage online followers across demographics in India. More importantly, we firmly believe that the main stakeholders of such NGOs – the youth and children themselves – are the best representatives of the work and the identity of such organisations; our goal is to harness their capacity to manage their identity.


Social Media Assessment Review Tool (S.M.A.R.T.)

Social media is indispensable to the functioning of any organization in the modern age. It is of the utmost importance in boosting visibility, finding volunteers, and creating fundraising opportunities. Below, please find our recommendations for a SMART Strategy -- because your organization deserves it. S.M.A.R.T. is a digital marketing strategy for NGOs which surveys, reviews and makes recommendations on how to improve social media outreach while also making the process more efficient and economical. We have implemented our S.M.A.R.T. tool to help more than 7 non-profits, including Teach For India, Smile Foundation, Helpage India, SOS Children's Village India, and Child Rights and You (CRY).

Our Work

This is a three-phase project:

PHASE 1:
We conduct digital marketing workshops for students as a form of vocational training.

PHASE 2: We provide detailed digital marketing strategy reports for the specific NGO: our management consulting services will focus on our clients’ most critical issues and opportunities, and we will work to strategize ways to increase scope and impact.


PHASE 3
: The project will culminate in a supervised social media take-over by the children of the NGO.

To view our work in full, click the button below.

Media Takeover